think digital
European Telecommunications Network Operators' Association

ETNO ThinkDigital interview with Atanas Dobrev, CEO of VIVACOM


What are the regulatory ingredients to foster digital innovation in Europe? How does the future of telcos look like?

#ThinkDigital had, once again, the privilege to interview one of the CEOs of ETNO Members. This time, we were in the company of Mr. Atanas Dobrev, CEO of VIVACOM.

Dobrev considers that “spectrum is the lifeblood of the wireless industry. If we do not have enough spectrum, we are not going to be able to serve our customers”. Moreover, ePrivacy is of great importance as well: “We cannot have telecoms companies being regulated differently from OTT companies. Because by doing that, you are forcing value out of Europe into other markets.

On the future of telcos, Dobrev analyses two scenarios: dumb pipe vs. customer centricity.

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